Frame Fashion 2021

Everyone’s tired of the WFH aesthetic of sweats and daytime pajamas so it’s no surprise that this season fashion is back with a vengeance. Clothing wise I’m excited about colorful knitwear, particularly sweaters featuring crochet granny squares – cool, nerdy, and nostalgic all at the same time. I’m on the fence with the chunky loafer look for shoes, it evokes memories of the early nineties and I’m not convinced I want to go back there…. 

So what’s doing in the eye biz world in terms of fresh and new for fall? The September 2021 edition of Eyecare Business calls this fashion season “unexpected”. Here’s a rundown of the top seven trends in frames for this season:

  1. Geometrical and fanciful shapes – we’ve seen a lot of hexagons in both metal and plastic frames – it’s a totally fresh shape and super trendy.
  2. Edgy glamour – Big frames, unique tints and cool shapes, especially in sunglasses
  3. Logos are back – not everyone likes someone else’s name on their frames, but seriously, who doesn’t love an obscenely gigantic logo on an equally gigantic frame – the bigger the better!
  4. Cat-eye shapes – I’m not convinced this trend ever really goes away. Whether subtle or bold, the upward taper of the frame at the top edge is super flattering for any cheekbone.
  5. Twee – this is a trend that is a British term for dainty, sweet, or cutesy styles. It includes berets, pom-pom hats, pussy bows, and pleated skirts. Frame wise this means bubblegum pinks or any sugary hues. 
  6. 80’s – Think oversized, tons of crystals and more brow bars. Now this is an era I’m happy to go back to!
  7. Animal prints – Again, I’m not sure this trend is ever out of style. Aside from classic leopard prints, think zebra, you can’t go wrong with classic black and white. 

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