I resisted social media for a really long time. I didn’t think it had a place in my personal life and I certainly didn’t think it played a role in patient care. Recently I have mellowed a little bit and started to think that maybe having an active and vibrant website would be a positive addition to the practice. I don’t think that having a million Facebook and Instagram followers is the sign of a successful practice (or person, or business, or whatever), so my goal is not to accumulate “likes”. My goal is quite simply, to communicate. All of my longstanding patients know that I like to talk. To me, there is nothing more important than that face to face interaction, whether we are discussing scary visual symptoms, figuring out what new contact lens technologies might be appropriate, or just catching up on what our families are up to. I always feel that there is so much more I would like to share with everybody, running the gamut from discussing amazing new technologies to debunking crazy internet eyeball stories. This blog is going to fill that void, for me, as well as for you. My plan is to have a wide variety of content as well as guest bloggers, interviews with other types of healthcare providers, and anything that seems relevant or just makes me smile.
Chani Miller, OD